The English Cheesecake Company make and sell premium desserts which are sold via their website to both trade customers and consumers. An exceptional user experience and the ability to run seasonal and one-off promotions were essential to effectively promote their quality products.
Increase in email revenue
Increase in mobile revenue
Increase in mobile conversion
Key messages front and centre - Messaging on the website details delivery, allergy and nutritional info, product packaging, gifting, product personalisation and care for this delicate item.
Fully automated workflow allows customers to ‘personalise their dessert’ with a name or special message, and still receive their order next day.