As the UK’s leading organic flour brand, Doves Farm partnered with 9xb to build a new website with the aim of offering customers a first-class online shopping experience. The new website has been built on our leading Peracto platform. With its customisable framework and library of features, Peracto provided the perfect technology to meet the growing needs of Doves Farm.
Head of Marketing at Doves Farm, Thomas Barkholt, says: “We’re delighted with the win – and so soon after launch too. Impact to our customer journey has been made very quickly, and we look forward to more exciting developments for the website with 9xb.”
The new content-led eCommerce store was designed to drive engagement with consumers through advice, recipes and ease of use and clear labelling. Keeping the consumer in mind, the website is also packed with customer focused features which include filters allowing customers to search by dietary requirement, lifestyle and packs sizes along with improved merchandising and lightning-fast search powered by Algolia.
If you would like to hear more about the Peracto platform and its leading features and functionality, please get in touch with one of our experts.