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Search Engines

Google Instant Censorship - Ignorance or Bliss?

What are the wider implications of Google Instant Censorship? Google claims to prevent certain content from appearing in the search engine results pages (SERPs), but is it really making a good job of it, and should it be doing that job in the first place.

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“Cloaking” Content for SEO (Or What Happens When Your SEO Company Isn’t Telling What They’re Up To)

Paul Carpenter November 17th, 2008 3 Comments » Posted in Search Engines

How we’ve caught another SEO agency playing dangerous games with a client’s website and why it is no basis for a long-term internet marketing strategy

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Google Books: Cropping up in the weirdest places!

Paul Carpenter September 12th, 2008 9 Comments » Posted in Search Engines

How Google are skewing their search results every more towards properties they own themselves. And why that could harm them as much as it could harm you.

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Ranking For 287 Keywords Is Not A Measure Of Success

July 17th, 2008 No Comments » Posted in Search Engines

There’s no point ranking for terms that don’t convert.

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Why is Content So Central to SEO?

Paul Carpenter July 9th, 2007 1 Comment » Posted in Search Engines

Why having unique, timely and well-written content is the bedrock of your search engine optimisation.

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