Its one of the quickest and easiest ways of driving traffic to your site, but some of the PPC basics are often overlooked. If you’re running a high-value PPC campaign then following these tips will help you get the most out of your spend and increase conversions.
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Which Search Engine Offers the Best PPC ROI – No More Acronyms Now…I Swear!
Pay per click is by no means a newcomer to the world of advertising and search engine optimisation but the market itself may be changing as it becomes more important to consider the market and demographics being targeted. Thinking about the different search engines to target and formulating a PPC strategy is best left to a full service digital agency.
full story...Free Adwords Vouchers - Thank You Google!
Google have given away a bajillion free Adwords vouchers and we’re putting them to good use.
full story...Account Under Review - You Could Have Said!
How Adwords can improve its customer service.
full story...Bid Management Software: An Exercise in Failure!
How one of our clients learnt the hard way that bid management software can, if mismanaged, have entirely the wrong side effects.
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