One way of formulating ideas for link bait content is by taking topics that are currently trending and cutting a unique stance or making them relevant to your industry. The problem with this though is that the window you have to capitalise on these topics is tiny, as we will demonstrate.
full story...Copywriting
Why In-House Copywriters Are Best
Find out why in-house copywriting is better than freelance copywriting.
full story...Oi! Stealing Website Content is a No No!
How someone stole our content for a while - and what the effects could be… for them, more than us!
full story...A List of Fish: How not to Copywrite
Using Derren Brown’s metaphor of a “list of fish”, from his recent book, this article explains how not to write copy for your emails and website.
full story...Coming off the fence
How giving your onling presence a little bit of personality can make you stand out from your competitors and increase your conversions.
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